Fashion and Science Runway Show

Oct 24, 2025
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The Institut Pasteur de Montevideo, with support from Montevideo Shopping, organized “Science is in Fashion,” an event that combined a fashion show with scientific outreach.
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The garments featured on the runway were created using images captured by the institute’s scientists during their research. They included everything from microscopic views of the cells that form a mole and crystals of a parasite-related protein, to the structures that allow a cell to develop.

Fashion design students from the University School of Design, Integra and ORT University used these prints to create original pieces.

The outfits were modeled by the institute’s researchers and support staff on October 17 at Montevideo Shopping. During the event, scientists also gave brief explanations about each image, describing what it depicts and how the elements shown are used to study different diseases and biological phenomena.

The show was part of the shopping center’s Breast Cancer Awareness Month campaign. Within the same initiative, Montevideo Shopping produced scarves and bags featuring scientific images from the institute. These pieces were also presented during the show and are being sold throughout October, with proceeds benefiting the Cancer Fight Commission and the Oncology Department of the Hospital de Clínicas.

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